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The meaning behind white

Every design project starts from a clean, fresh, and airy white space.

About the color

White does not have a specific wavelength and, scientifically speaking, it is the sum of all colors. The white hex code is #FFFFFF.

Throughout human history, white symbolized purity and sacrifice. It was worn by priestesses in ancient Egypt and Rome, and since 1566 by the Pope himself.

Today, white is found everywhere and is loaded with meaning. 

White is most associated with cleanliness. It’s also the perfect color for a fresh start.

Type Value
HEX #ffffff
RGB 255, 255, 255
CMYK 0, 0, 0, 0

Application in design

Just like black, white is widely used as a background for web and print.

It works well with almost any color. A splash of white makes red, green, or blue designs look crisp. 

And, of course, the contrasting combination of black and white is a timeless classic when it comes to creating visually striking and readable design.

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